Twitter/X monitoring
Twitter/X monitoring that knows who's a buyer
Most Twitter monitoring tools match keywords and send you an email. Thread Otter watches keywords on X too, then does the part that actually takes your time: each mention it pulls in gets read, scored for buying intent and fit with your product, and the ones worth answering go to the top, with a reply drafted and ready.
7-day trial · no card required
A monitoring tool, plus the judgment layer
Native keyword watches on X
Watch keywords, brand names, and competitor names on X, no third-party listener required. You type plain keywords; new matching posts land in one signals feed alongside your Reddit and Bluesky watches, plus the LinkedIn pages and profiles you watch, instead of another tab of saved searches.
Intent scoring on every mention
Each post it pulls in is read, not just matched. Is this person asking for a recommendation, comparing options, venting about a competitor, or just using your keyword in passing? High-intent posts surface first; the firehose noise sinks.
ICP fit against your product
Thread Otter reads your site and docs to learn what you sell and who buys it, then scores each mention for fit. A viral post can be high-intent and still wrong for you; the feed knows the difference.
The step alerts stop before
When a post is worth engaging, the reply is one click away: drafted in your voice, grounded in your product context, and sent from your own X account through your own logged-in browser, so it is really you replying.
Monitoring tells you. Engaging is the point.
Monitoring is an input, not an outcome. A saved search that surfaces a post from someone asking "what do people use for X" still leaves the whole job in front of you: is this person actually a buyer, what would a useful reply even say in 280 characters, and will it read as a founder being helpful or a bot being thirsty? On X the window is shorter too; a post that is answerable this afternoon is buried by tomorrow.
Thread Otter treats the alert as step one. It scores the mention, drafts a reply in your voice grounded in your real product context, and sends it from your own X account through your own logged-in browser, at a human pace, with the same quality gate every draft passes before any send on any channel. We are deliberate about that send path: cold replies on X go out via your own browser session, not a server-side bot, because that is both the honest way to show up and the durable one. Replies come back to one inbox, and each conversation is tracked through to its outcome, including signups.
When a different tool is the right call
If alerts are genuinely all you need, Syften covers X monitoring as an add-on alongside Reddit, Hacker News, and more, with sharp filtering and Slack delivery at an indie-friendly price. If you are a brand team that needs X tracked at scale, with sentiment dashboards, share-of-voice, and PR-grade reporting, enterprise listeners like Brand24 do that far more deeply than we ever will. Their shared limit is the flip side of their focus: no intent or ICP scoring, so you triage every alert yourself, and no path from alert to a reply in your voice from your own account. Start with a listener if reading alerts is your bottleneck; come back when acting on them is. The comparisons above lay out both sides in detail.
Common questions
Is this a Twitter/X monitoring tool or an engagement tool?
Both, in that order. The monitoring layer is real: native keyword watches on X, with every pulled-in mention scored for buying intent and ICP fit. The difference from a pure listener is what happens next: the mentions worth answering come with a reply already drafted in your voice, grounded in your product context, and the conversation is tracked through to its outcome. Monitoring is the input; the engagement and the outcome are the point.
Does it auto-post on X?
Only with your say-so, and only from your own account. Replies send through your own logged-in browser session, not a server-side bot, paced with daily ceilings and checked by a quality gate before any send. You can approve every draft individually, or put the channel on autopilot once the drafts have earned your trust. Either way the reply is really you: your account, your name, your voice.
Will keyword watches catch every tweet?
No, and we would rather say so than pretend. On busy keywords, watches sample the stream rather than archiving all of it: the goal is a steady feed of recent, answerable posts, not an exhaustive record of the firehose. Because each pulled-in mention is scored for intent and fit, the ones that reach the top of your feed are the ones worth your time, which is the metric that matters for engagement. If you need every single brand mention captured for reporting, a dedicated listening tool is the better instrument.
What does it cost?
From $99 per month: one teammate, one project, full autopilot across all four channels (Reddit, X, LinkedIn, and Bluesky), drafts uncapped. Additional teammates are $99 each and additional projects $39. The trial is 7 days, no credit card required. X monitoring is part of the core plan, not an add-on.
Watch fewer tabs. Answer more buyers.
Set up your first watches in minutes: Thread Otter reads your site, suggests keywords, and starts scoring mentions on day one, on X and the other channels your buyers use.
Also watching Reddit? See Reddit monitoring, how monitoring feeds Reddit lead generation, or start with the Reddit marketing guide. The same loop also runs for LinkedIn lead generation and Bluesky marketing.