Demand board · computed August 11
What r/socialmediamarketing keeps asking for
Recurring demands mined from the community's top posts this week, with the threads as receipts. Not invented: if it's listed, people are actually asking.
A clear, up-to-date playbook for what content actually performs on each platform (Reels/T
Users are seeing big, sudden shifts in reach and want actionable, current guidance on what formats, frequencies and signals actually drive impressions on Instagram/TikTok/LinkedIn right now.
Help finding and negotiating with creators (pricing, follow‑ups, and partnerships)
Small brands and marketers are frustrated by high influencer prices, ghosting, and unclear partnership models and want templates, pricing benchmarks and outreach/follow‑up tactics.
Practical ways to find clients and get hired as a social media manager
People starting/transitioning into social media roles are asking where clients actually come from and want repeatable channels, pitch examples and portfolio tactics that cut through heavy competition.
Clear ad strategy help: structure, budget allocation and when to DIY vs hire
Marketers are confused by ABO vs CBO outcomes, whether to fire media buyers, how to structure geo/ad-set testing, and whether to reinvest small revenues into paid ads.
Content ops and collaboration tools/processes to avoid errors and manage ideas
Teams need systems for storing ideas, version control and signoffs (Canva overwrites, scheduling mistakes, release/consent forms) to prevent publishing errors and streamline production.
Get the board when it changes
Thinking of engaging here? Check r/socialmediamarketing's self-promotion rules first, and the wider method in the Reddit playbook. Thread Otter runs this same mining continuously on YOUR buyers' communities, with replies drafted when someone asks for what you build: start free.