Demand board · computed October 5
What r/socialmediamarketing keeps asking for
Recurring demands mined from the community's top posts this week, with the threads as receipts. Not invented: if it's listed, people are actually asking.
Better ways to find, vet, and get reliable ROI from creators/affiliates
People are struggling to source trustworthy creators, avoid paying for ineffective influencer promos, and build affiliate programs that actually drive measurable revenue.
Tools and workflows to streamline publishing, monitoring, and keyword listening
Users are asking for concrete tools or integrations to manage content calendars, automate publishing, and surface mentions/keywords (including LinkedIn) without lots of manual work.
Attribution and conversion measurement across creators and channels
Marketers need reliable ways to attribute sales/conversions (creator promos, CTV/web/app, ads vs organic) because dashboards conflict and links/affiliate tracking aren’t translating to revenue.
High-performing content formats and help generating ideas for boring/small brands
Creators want repeatable formats and content guidance (what works in 'boring' industries, hype/launch timing, fixing weak AI videos or dead pages) to kickstart engagement and growth.
Career, hiring, pricing, and client acquisition support
People are asking for help with role transitions, what marketing hire to recruit, how to price/proposal services, finding clients, and affordable agency help for small teams.
Get the board when it changes
Thinking of engaging here? Check r/socialmediamarketing's self-promotion rules first, and the wider method in the Reddit playbook. Thread Otter runs this same mining continuously on YOUR buyers' communities, with replies drafted when someone asks for what you build: start free.